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system ERP FOR NETWORK MANAGEMENT AND OPTICS STORES

LINE OPTICS IS A MODULAR STORE AND NETWORK OPTICS MANAGEMENT SYSTEM, WHICH INCLUDES PRESCRIPTION ITEM MANAGEMENT, CUSTOMER RECEPTION, INTERFACE WITH LENS MACHINES AND SUPPLIERS, INVENTORY PROCESSES, PAYMENTS, CRM AND REPORTS — ALL IN ONE PLACE.
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Advantages of the ERP system for the optics stores

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Fully adaptable to the world of optics — with materialistic items and high-end catalogs
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Centralized control over mix, prices, branch mobility, and service processes
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Integration with financial system and CRM
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Infrastructure update support, rapid developments, ongoing technical support
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One solution — including store, warehouse, network and supplier management

Solutions and Capabilities

End-to-end optics store management
Receiving customer information, frame selection, optometrist inspection documentation, lens ordering, checkout, and order status tracking — all in a unified and convenient interface.
Smart Optics Catalog Management
Built-in support for items by prescription combination, mix management by product groups, locating items between branches, mix analysis, and recommendations for frame mapping.
Integration with suppliers and machines
Two-way interfaces with most lens vendors in Israel (including B2B), API support, link to production/cutting machines — including order reception, shipping certificates and invoices.
Inventory, Import and Warehouse Management
Support for multiple branches, locators, batches, validity, inventory values, counts, timing, and logistics center management — with full control capability from both headquarters and branch.

Frequently Asked Questions

What is the advantage of a dedicated ERP system for optics compared to a general system?

The Optics line includes industry-specific adaptations -- prescription items, smart catalog management, optometry testing compliance, connection to suppliers, and integration with professional instrumentation.

How is a connection made with lens suppliers?

The system has built-in B2B interfaces with the major suppliers — orders, delivery certificates and invoices. You can also import files or work with a Web Server of choice.

Is it possible to perform a unique inventory timing for optics?

Yes. The system includes tools for sorting by parameters such as sales by model/group/mix, recommendations for managing frameworks between branches, minimum inventory levels by niche.

Is the system also suitable for a network with branches and franchisees?

Oh, absolutely. Centralized management of branches, prices, promotions, certificates and customers — with the possibility of graphical display of the information and full control from the headquarters.